If you are hosting duplicate content in multiple pages of landing page, setting a canonical URL will tell search engines which content contains the preferred version. 

A canonical URL is the version of a webpage chosen by search engines like Google as the main version when there are duplicates. This selected URL is prioritized to avoid showing repetitive content that does not provide unique value in search results.

Consider these two URLs:

In this example, Google will likely choose the canonical URL for indexing and ranking. The canonical page is also called the “principal,” “primary,” or “representative” version. A canonical tag, also known as rel="canonical" tag, is a snippet of HTML code that allows you to define the “primary” version in a set of duplicate or near-duplicate pages on your site.

How to Set Canonical Link for Blog?
  1. Go to Sites > Blogs
  2. Edit the Blog by clicking the name of blog with the button of Edit Blog Site
  3. When you publish the content of Blog, it shows in canonical links.

How to Set Canonical Link for Blog Post?
  1. Go to Sites > Blogs
  2. Go the blog name and click on it
  3. In the blog, there will be blog posts created for content distribution.
  4. Once the blog post is content is ready, if you click on Continue.
  5. The blog post allows you to set canonical link.