Locations can now connect their WhatsApp, SMS numbers, and social channels (Facebook, Instagram, LinkedIn, etc.) to their GBP pages. Any messaging channel integrated with the CRM will automatically route messages to the Conversations module.

✅ Important: The Conversations module only supports messaging for channels integrated through CRM.


TABLE OF CONTENTS

How to connect social channels with GBP?

Step 1: From sub-account dashboard page, click on settings and go to integrations.
Step 2: Connect GBP account & go to page selection modal.

Step 3: Click on whatsapp & message tabs to connect messaging channels or click on connect channels. Step 4: User can select CRM linked LC phone number and whatsapp number from dropdown, or add numbers via free text typing. User can also add links to any social channel.Step 5: Click on connect.


Supported URL formats for social channels:

Social media links in Google Business Profile should respect the below formats.

Social Profile

Format

Facebook

https://www.facebook.com/{username}

Learn more about Facebook URL guidelines.

Instagram

https://www.instagram.com/{username}

Learn more about Instagram URL guidelines.

LinkedIn

https://www.linkedin.com/in/{username}
https://www.linkedin.com/company/{username}

Learn more about LinkedIn URL guidelines.

Pinterest

https://www.pinterest.com/{username}

Learn more about Pinterest URL guidelines.

TikTok

https://www.tiktok.com/{username}

Learn more about TikTok URL guidelines.

X (formerly known as Twitter)

https://www.twitter.com/{username}

Learn more about X URL guidelines.

YouTube

https://www.youtube.com/channel/{username}
https://www.youtube.com/user/{username}
https://www.youtube.com/@{username}

Learn more about YouTube guidelines.


How will these channels be displayed?

At a time only one of the messaging channel will be displayed on GBP results though both can be connected. All the social channels will be displayed on GBP page result under about section.

    

    ✅ Important: If both whatsapp and text messages is added, Text message will be displayed on GBP result.


Text/Whatsapp message option is not visible on GBP results:

I have added text & whatsapp channel but these are not visible in GBP results. This may primarily be due to Google's validation for each number being added. Please follow below steps:

1. Go to GBP page setup by either clicking on Update GBP over page selection module in CRM or by going to edit page on google console.
2. Check if edit was approved. Approval is handled by Google team with no influence from our side. In case edit is not approved you can raise a ticket to google directly.